The viewport divided into two dramatic halves — often dark vs light, image vs text, or two contrasting colors — creating instant visual tension.
The signature details that make Split-Screen Design instantly recognisable.
50/50 viewport split — often asymmetric on hover
Strong contrast between two halves
Each side tells a distinct story or shows a choice
Typography is larger on one side as the anchor
Works perfectly for A/B choices or product variants
Split-Screen Design works best for these industries